SEO Performance Optimization Guide

This document outlines the SEO optimizations implemented for Tvishi Ayurveda & Wellness website.

✅ Completed Optimizations

1. Meta Tags & Structured Data

✅ Added comprehensive meta descriptions for all pages
✅ Implemented Open Graph tags for social media sharing
✅ Added Twitter Card meta tags
✅ Included JSON-LD structured data for business information
✅ Added canonical URLs to prevent duplicate content

2. Technical SEO

✅ Created comprehensive robots.txt file
✅ Enhanced sitemap.xml with all treatment pages
✅ Added .htaccess for performance and security
✅ Implemented HTTPS redirects
✅ Added compression and caching headers

3. Content Optimization

✅ Optimized page titles with target keywords
✅ Improved heading structure (H1, H2, H3)
✅ Enhanced content with relevant keywords
✅ Added descriptive alt texts for images

🔧 Additional Recommendations

Image Optimization

Optimize all images for better loading speed:

Compress images using tools like TinyPNG
Add descriptive alt attributes to all images
Use WebP format for better compression
Implement lazy loading for images

Page Speed Optimization

Minify CSS and JavaScript files
Enable browser caching (implemented in .htaccess)
Use CDN for static assets
Optimize database queries if using dynamic content

Local SEO

Create Google My Business profile
Add location-specific keywords
Encourage customer reviews
Add local business schema markup

📊 SEO Monitoring

Tools to Monitor SEO Performance

Google Search Console: Monitor search performance and indexing
Google Analytics: Track organic traffic and user behavior
PageSpeed Insights: Monitor page loading speed
SEMrush/Ahrefs: Track keyword rankings and backlinks

🎯 Target Keywords Implemented

Ayurveda wellness center
Panchakarma treatment
Ayurvedic consultation
Holistic healing
Traditional Ayurveda
Therapeutic massage
Kativasti treatment
Mukhalepanam
Nasya therapy